Welcome to Birla Opus

Create your own masterpiece with our collection of decorative paints today.

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Elegance in diversity: Our collection of 2300+ colours

From bold to subtle and everything in between, we’ve got 2300+ shades to match every mood, style, and wall in your world.

Home Painitng Colours - Aditya Birla Paint

The finest products for all painting needs

From stunning interior walls to beautiful exterior facades, our diverse range of products will give your space the boost it deserves.

Home Painitng Products - Aditya Birla Paint

PaintCraft: Partners in your home story

A premium service for all your painting needs without the hassles that come with it!

Home Painting Services - Aditya Birla Paint

Discover a colour that reflects you

Unveil shades that reflect your unique style and personality with our colour quiz.

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Birla Opus: Fuelled by passion for paint!

Step into Birla Opus Paints, a realm where painting excellence is pioneered through imagination. We go beyond aesthetics to create beautiful spaces with thoughtful innovations that bring inspiration to life.

Popular colours

Explore the popular shades! With the reputation of elevating any space, these colours can be used as combinations or by themselves.

Explore products

From wall paints to painting tools, we offer everything you’re looking for your painting needs.

Ideas

Discover inspiring interior design ideas for your home, the latest trends in home decor and more.

Imagine machine: Picture it before you purchase it

Tap into your imagination with our colour visualiser! Easily explore options and see your space come to life in the shades you want.

Visualise Your Space - Aditya Birla Paint

Try it before you buy it

Make confident choices without the waste. Our samples, available in every colour, allow you to see how each shade shines in its natural environment.

Paint Product Sample - Aditya Birla Paint

Painting made easy

Discover our comprehensive services and resources for all your painting needs.

Our stores: Step into our colourful world

Visit our stores and explore a spectrum of colours and designs to inspire your next paint project. Connect with our experts for an interactive colour consultation.

Birla Opus Paint Studio

Let’s connect

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Frequently Asked Questions

Painting your home is fun and hassle-free when planned well. For that, you must know all about various aspects of the painting process. Find answers to all your paint questions here!

Sign up for our colour letter 

Get vibrant ideas, expert decor tips, and colour trends to keep you updated 

Get in touch

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Terms and Conditions

This Website/ App is owned by Grasim Industries Limited, Birla Paints division (“Grasim”).

“we” / “us” / “our” means Grasim Industries Limited (Grasim) 

“You” or “your” means any person who visits our Website/ App. 

 

Please read these Terms and Conditions of use carefully before using this Website/App. The Terms and Conditions set forth below (the "Terms") as well as those contained in the Privacy Policy of the Website/App governs your use of the Website/App and are legally binding on you. If you do not agree to all of these Terms or Privacy Policy, do not use access or otherwise this Website/App or any information contained on the Website/ App. 

Your use of the Website/App shall be deemed to be your understanding of, and agreement, to each of the Terms set forth herein. Grasim may revise and update these Terms from time to time. Your continued usage of the Website/App shall be considered as an implied acceptance/deemed consent to abide by these Terms for usage of this Website/App.

Privacy Policies

1. PURPOSE

Thank you for visiting our Website/ App. This Website/ App is owned by Grasim Industries Limited, Birla Paints division (“Grasim”). This Privacy Policy is designed to tell you about our practices regarding collection, use, and disclosure of information that you may provide via this Website/ App. Grasim is committed to protecting the privacy of every individual who installs and/or uses the Website/App. We have adopted the following Privacy Policy, which sets out the basis on which any personal data we collect from you, or that you provide to us, will be handled and dealt by us through your use of the Website/App. Please be sure to read this entire Privacy Policy before using, or submitting any information, to this Website/App, which is intended for use by residents of India.

2. SCOPE OF APPLICATION

 

  1. This policy will be applicable to all personally identifiable information that you provide to Grasim while visiting or using the Website/App. This Website/App contains links to other Apps. Please be aware that we are not responsible for the content or privacy practices of such other Apps. We encourage our users to be aware when they leave our Website/App and to read the privacy statements of any other App that collects personally identifiable information.
  2. Grasim expressly reserves the right to change this Privacy Policy periodically in future which will be exercised at its sole discretion, and at such intervals of it choosing the right without prior notice to the users. User shall review our Privacy Policy available at the Website/App regularly to be sure you are fully updated with our current practices and procedures in this area. Your continued use of the Website/App will be subject to the then-current Privacy Policy. 
  3. The following discloses our information gathering and dissemination practices for the Website/App:
    • Overview: As part of the normal operation of the Website/App, we collect and, in some cases, may disclose personally identifiable information about you. This Privacy Policy describes the personally identifiable information we collect about you and what may happen to that information.
    • By accepting this Privacy Policy and our Terms of Use, you expressly consent to collect, store, delete, use, combine and disclose your personally identifiable information in the manner prescribed in this Privacy Policy. This Privacy Policy is incorporated into and is subject to the conditions of the Terms of Use and governs all use of the Website/App by You.
    • We may collect your name, address, email address, telephone number, and other personally identifiable information you submit on the Website/App. Such personally identifiable information will not be posted in areas of the Website/App viewable by the public or users of the Website/App.
    • By using this Website/App, you agree with the terms of this Privacy Policy. Whenever you submit information via this Website/App or through any other mode, you consent to the collection, use, and disclosure of that information in accordance with this Privacy Policy.

3. DATA GATHERING
 

Collection of Information: We may collect information that you share with us through your use of our Website/App, for example by: 

  • E-mailing or writing to us using the contact details posted on our Website/App; or 
  • Submitting other enquiries.

4. OUR USE OF YOUR INFORMATION

 

Our primary goal in collecting personally identifiable information is to provide you with a smooth, efficient and customized experience. This allows us to provide services and features that are most likely to meet your needs, and to customize the Website/App and our services to make your experience easier. We may use the information we collect from you to provide you with information and services that you request from us. We use personally identifiable information in the files we maintain about you, and the other personally identifiable information we obtain from your current and past activities on the Website/App to provide you with services.

4.1. Our Disclosure of Your Information

 

  • Due to the existing regulatory environment, we cannot ensure that all of your private communications and other personally identifiable information will never be disclosed in ways not otherwise described in this Privacy Policy. By way of example (without limiting the foregoing), we may be required to disclose personally identifiable information to the government, law enforcement agencies, or third parties under certain circumstances; third parties may unlawfully intercept or access transmissions or private communications; or users or authorized users may independently abuse or misuse your information that they collect from the Website/App in violation of our Website/App’s Privacy Policy and Terms of Use. Therefore, although we use industry standard information security practices to protect your privacy, we do not promise, and you should not expect, that your personally identifiable information or private communications will always remain private. 

  • As a matter of policy, we do not sell or rent any personally identifiable information about you to any third party. However, the following describes some of the ways that your personally identifiable information may be disclosed. 

  • Other Corporate Entities: We may sometimes share data with our affiliates, associates, subsidiaries, joint ventures, group entities, and third-party service providers that provide us with services and/or provide you with services. To the extent that these entities have access to your personally identifiable information, we will ask them to treat it at least as protectively as they treat personally identifiable information they obtain from their other authorized users or members. Our affiliates, subsidiaries, and joint ventures will follow privacy practices no less protective of all authorized users and members than our practices described in this document, to the extent allowed by applicable law. It is possible that Grasim, its subsidiaries, associates, affiliates, joint ventures or any combination of such, could merge with or be acquired by another business entity. Should such a combination occur, you should expect that Grasim would share some or all of your personally identifiable information in order to continue to maintain and provide access to the Website/App. 

  • Legal Requests: Grasim co-operates with law enforcement inquiries, as well as other third parties to enforce laws relating to matters, such as intellectual property rights, fraud and other rights. We can (and you authorise us to) disclose any personally identifiable information about you to law enforcement and other government officials as we, in our sole discretion, believe reasonably necessary or appropriate, in connection with any investigation.

4.2. Changing Your Personally Identifiable Information

 

In case you request to remove your personally identifiable information from our records, we will retain such information in our files and databases, in order to use it in some unavoidable circumstances, such as to resolve disputes, troubleshoot problems, and enforce our terms and conditions. Further, such prior personally identifiable information is never completely removed from our databases due to technical and legal constraints, including stored "back up" systems. Therefore, you should not expect that all of your personally identifiable information will be completely removed from our databases in response to your requests. 

5. USER OF COOKIES

 

The Website/App may use "cookies" (information stored on Your computer/Your Computer Resources which include mobiles phones and Apps) by your browser at our request. "Cookies" is a term generally used for small text files a web App can use to recognize repeat users, facilitate the user's ongoing access to and use of the Website/ App, allow a Website/ App to track usage behaviour and compile aggregate data that will allow content improvements and targeted advertising, preferences etc. Cookies themselves do not personally identify you, but they do identify your computer, computer resources and devices connected with computer resources and include Mobile phones. Generally, cookies work by assigning a unique number to the computer that has no meaning outside the assigning Website/ App. You are also being made aware that Grasim cannot control the use of cookies or the resulting information by advertisers or third parties hosting data on Grasim Website/App. If You do not want information collected through the use of cookies, you may change the settings in the browsers that allows to deny or accept the cookie feature as per your discretion and in the manner agreed by you. 

6. SECURITY

 

Grasim will use reasonable security measures to safeguard the confidentiality of your personal identifiable information. Although we will put our best efforts to protect your personal data, we cannot guarantee the security of your data transmitted to our Website/ App; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features which are appropriate to the type of personal information you have provided to try to prevent unauthorised access or inadvertent disclosure. However, you agree and acknowledge that "perfect security" does not exist on the Internet. 

7. CHANGES TO OUR PRIVACY POLICY

 

We reserve the right to change, suspend, or discontinue any aspect of the Website/ App at any time. Any modifications we may make to our privacy policy in the future will be posted on this page. Continued use of the Website/App will signify that you agree to any such modifications.

GRASIM INDUSTRIES LIMITED, Birla Paints division

 

9th floor, Birla Centurion, Century Mills Compound, Pandurang Budhkar Marg, Worli, Mumbai– 400030, Maharashtra, India. 
 

Registered Office:
Birlagram, Nagda- 456 331 (M.P.) Tel: (07366) 246760-66, Fax: (07366) 244114, 246024, CIN: L17124MP1947PLC000410  
 

Allwood Contractor App Helpdesk 

Call: 1800 120 1234, Monday to Saturday, 09:30 am – 6:30 pm (Except Public Holidays).

Email: paints.custcare@adityabirla.com